musicpoolberlin.net - Label & Verlag

Em Burrows

Eileen Möller — Wed, 29 May 2024 14:31:08 +0000

Artist Development & Management

Production

Coaching

ENG

Em Burrows is a music producer, qualified educator, and music industry professional from Western Australia. She has worked in the Australian music sector for almost 20 years in many roles including ‘Audience Development Officer’ at West Australian Music. She is also the founder of ‘Avalon Berlin’; an international development program for West Australian artists. Community, connection, and a holistic approach is at the heart of Em’s practice. Her broad experience in creative strategising and management enables her to help artists get to the heart of their own artistic and professional intentions and to develop actionable pathways towards sustainable long term creative careers. Em is particularly passionate about empowering, educating, and supporting female artists.
As well as being a self-managed independent artist, Em is a record label owner (Group Therapy Records), community leader and gender equity advocate (Girls Rock! WA), experienced radio broadcaster, and podcast host (Wide Open Road: The West Australian Music Podcast). In 2022, she was nominated for Western Australia's most prestigious industry award, the Gold WAMi, for her contribution to the local music sector.

Em currently resides in Berlin.

Burrows

Christoph „Hadl“ Hassel

Eileen Möller — Tue, 13 Feb 2024 16:29:09 +0000

Artist Development & Management

Production

Songwriting

Label & Verlag

WEBSITE PRODUCTION, SONGWRITING

WEBSITE COACHING

INSTAGRAM

Songwriter // Produzent // Labelmanager // Verlagsmanager Piano / Gesang / Bass / Keyboard / Gitarre / Cubase

Songs auf mehreren Nummer #1 und Gold-Alben stehen auf der Songwriting Seite von Christoph zu Buche, aber seine Tätigkeiten in der Musikindustrie gehen über das Autorendasein hinaus und
überblicken das Business aus verschiedenen Perspektiven. Angefangen hat alles mit klassischem Bandleben und europaweiten Touren – dann kamen das Schreiben sowie Produktionen für nationale und internationale Acts hinzu. In einem Zeitraum von
drei Jahren konnte er als Autor über 100 Wochen Titel auf Top30 Alben platzieren und insgesamt über 10 Mio Streams erreichen. Seine Produktionen schafften es in das Fernsehen in US, UK, JP, in alle deutschen TV-Sender und erreichen ebenso 7-stellige Zahlen im Streaming. Ein aktuelles Bandprojekt in Eigenregie findet sich auf über 60k Playlisten wieder. Auch die Business Seite der Musikindustrie ist ein Feld, auf dem er sich bestens auskennt. Die durch die eigene Karriere angeeignete Expertise ermöglicht es ihm, ein Label und einen Verlag (mitsamt einiger Welthits) zu managen. Durch diese Tätigkeiten hat er Vertriebsstrukturen, Abrechnungen, Verträge, Rechteclearings, Syncs und die Welt der Verwertungsgesellschaften (sowie KSK) genaustens kennengelernt. Christoph kennt das Musikbusiness aus vielen Positionen – als Autodidakt von DIY bis Major, von JuZe-Konzert bis EDM-Playlist, von Eigenrelease bis Chart-Album. Die mentale Gesundheit soll bei allen Betrachtungen im Fokus stehen – ebenso wie das Erkennen und Überwinden von „abusive“ Konstellationen.

Pic by Capadol

Hassel

SOLD OUT!! The fundamentals of getting your music heard by a record label

Robert Witoschek — Mon, 27 Feb 2023 08:16:38 +0000

Montag, 15 Mai, 2023 - 14:00 bis Mittwoch, 17 Mai, 2023 - 17:00

House of Music @ RAW, Revaler Str. 99, 10245 Berlin

Steven Ford

Sprache:

Englisch

Preis:

50 €

The fundamentals of getting your music heard by a record label

This workshop addresses one of the most important questions songwriters, producers and musicians ask themselves - what do I need to do to get my music heard? How can your art stand out from the crowd when looking for a label or a distributor?

Certainly, there are no guarantees of success or a secret recipe - but there are many aspects to consider to increase your chances of being unique in an industry that's overloaded with talent. With certain steps, you can ensure that a desired target group hears your music - be it label A&R, music distributors, booking agencies or just average music consumers.

Creative aspects, technical aspects as well as topics such as distribution and marketing are covered. Based on the topics and knowledge taught in this three-part workshop, you should be able to develop a basic strategy for the release of your music and achieve results.

DATES

3 Parts: May 15th, 16th and 17th - 2pm-5pm each

CONTENT

Label Research
Creating your demo - EP or album
Track Selection & Flow
Track Lengths
How to submit a demo properly to label A&R and stand out among your peers

Production (All genres)

What software do you need to maximize your sound?
Recording instruments, vocals or making beats?
Fundamentals of mixing - for digital and vinyl
Preparing tracks for mastering - digital and vinyl

Post Production (All genres)

Mastering
Vinyl Mastering & Cutting, what is it and where to get it done
Building a press pack - from writing to press shots

Distribution: Digital and Physical

Physical - How to approach distributors with your music

1. Production & Distribution deals, what are they and are they worth it
2. Know how much to press and print with regard to the current market

Digital - Finding the best outlet for maximizing the reach of your music

1. Preparing your digital files for distribution.
2. What is MetaData and why it’s important

Promotion

PR firm or DIY? The benefits of both
Submitting your music for review - to where and to whom

Booking Agents / Or how to book your own tour

How to prepare yourself before contacting a booking agency or promotor
What to expect: Booking fees, Booking Percentages or Door Deals, which one is right for you
How to approach clubs and promoters - networking
Performance contracts: From flights to hotels make sure your basics are covered
Riders: Making your out of town and in town performance as smooth as possible

The Basics of Publishing

Which collection society should you register your work: GEMA, BMI, ASCAP, SACEM, et al
Registering your work
What is the difference between performing right royalties, mechanical royalties and sync royalties
Publishing “deals”. What are they and what to expect

All attendees should leave with a basic understanding of the inner workings of the music industry. Have a working knowledge of demo preparation all the way to publishing. Have an informed view of the business side of music, and be confident in their approach to releasing music (labels or DIY) and touring (agencies or DIY).

Workshop

Artist Development & Management

Recht & Lizenzierung

Promotion & Marketing

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Steven Ford

Robert Witoschek — Fri, 24 Feb 2023 15:21:02 +0000

Artist Development & Management

Recht & Lizenzierung

Promotion & Marketing

Label & Verlag

Coaching

English

Steven Ford aka Bruno Pronsato has been active in the global electronic music scene since 2003, with numerous albums and EPs on labels from DFA to Perlon. He has collaborated with Liars’ Angus Andrew and produced albums for Ellen Allien and Kool Keith, the latter of which he mixed with Grammy-winning engineer Joseph Holguin. He has played alongside Ricardo Villalobos in his super group Narod Niki. He also performs (and records) with Thomas Melchior as Melchior & Pronsato. RA awarded his Why Can’t We Be Like Us LP a rare perfect 5/5, with Pitchfork then declaring his follow-up, Lovers Do, a ‘massive and striking statement.’ Pitchfork also nominated “Since We Last Met,” his track with Sergio Giorgini as NDF (on DFA) as one of their ‘Tracks Of The Decade So Far,’ and he has had features in The Wire, RA, XLR8R and FACT, amongst others. He continues to live and breathe electronic music. A new album, Rare Normal, is coming soon and another collaboration with Kool Keith is planned. Pic (C) by Max Zerrahn

Ford

Meet our Tutor... this time: RAN NIR!

Robert Witoschek — Mon, 12 Dec 2022 12:56:17 +0000

- Please introduce yourself to the Music Pool Community
My name is Ran Nir, I am 38 years old, I am a musician, producer and publisher as well as a family man.
I'm originally from Israel and I live in Berlin for the past 9 years.

- Describe yourself in 3 words
Hardworking, storytelling, hopeful.

- What is your new workshop about?
The workshop is an introduction to the music business, in it you will learn the different terms used in the industry, the different roles of music companies, and the way the money flows. Hopefully to you.

SEE THE WORKSHOP DETAILS HERE!!!!

- Please explain to our community why they should book your workshop
I was building this workshop with the young me in mind, this is the kind of information I would like to have had when I was starting my career as a young musician. The music business is a complicated place and it is ever-changing, and fast! This workshop will help you see things clearly as you navigate in this world.

- How did you become a music business expert?
An expert is a big word, however I would say there are a few reasons why I am a good person to give this workshop:

I have 17 years of experience as a musician and producer and 8 years from them are also as a music company owner as Management, a record label, a publisher and a booker.
I am a person who is very interested in sharing and passing on my knowledge to more people in order to help them avoid my past mistakes and become better.
I am very interested in the power imbalance and structures of the music business and am very much interested in trying to help shift the power from the music companies to the artists hands or at least to share it equally.
I am one of the founders of Tzlilim, the Israeli musicians union. We established it in order to help change the industry from the inside and give support to the musicians.

- Why is the topic important?
There are many reasons why the topics we will be touching on are important to you, but to name a few:

It will make you more knowledgeable in your field, which is something that musicians often underestimate, resulting often with bad consequences for them.
It will give you tools to use in your day to day work as a musician.
It will help you understand better how money is being made in the industry and perhaps how you could also make some if it :)

- What quote is the best source of inspiration for you?

A few good quotes that I take with me everywhere I go are:

"People used to make records, as in the record of an event, the event of people playing music in a room
Now everything is cross marketing.
It's about sunglasses and shoes, or guns and drugs.
You choose."
Ani DiFranco

"Two things are infinite: the universe and human stupidity; and I'm not sure about the universe."
Albert Einstein

RAN NIR is also a great musician, see one of his latest music videos here:

Artist Development & Management

Promotion & Marketing

Label & Verlag

GEMA, GVL & KSK

Erstelle deine Releasekampagne visuell authentisch und ausdrucksstark

Robert Witoschek — Mon, 28 Nov 2022 16:37:37 +0000

Montag, 13 November, 2023 - 14:00

House of Music, RAW Gelände, Revaler Str. 99, 10245 Berlin

Yvonne Hartmann

Sprache:

Deutsch

Preis:

22 €

Dieser Workshop beschäftigt sich mit dem Thema „Releasekampagnen“ und fokussiert visuelle und Marketing-Aspekte einer Releasekampagne.
Während sich thematisch verwandte Workshops rund um Releaseplanung eher mit dem Produkt(ions)zyklus und somit eher organisatorisch-administrativen Fragen befassen, geht es hier insbesondere um Alleinstellungsmerkmale, kreative Aspekte und natürlich Tools und Skills, welche Dir helfen, neben einer schlüssigen und stimmigen Releaseplanung auch die ästhetischen Aspekte angemessen und professionell zu berücksichtigen, so dass Dein Release auch visuell aus der Masse der Veröffentlichungen heraussticht.

Story 

Welche Story verbirgt sich hinter meinem Album/Single? 
Welche Message will ich damit senden? 
Aufgabe: Mindmapping

Moodboard  

Budget 

Mit welchen Ausgaben muss ich rechnen? 
Habe ich Budget für ein Team? 
Was kann ich selber machen und wie?

Team 

Wie finde ich Kreative, die am besten zu meinem Projekt passen? 
Wie koordiniere ich mein Team?

Assets:  

Cover art 
Video 
Spotify Canva 
Press release 
Press shots 
Social media content 
Merch 
Promo

Timeline 

Wieviel Zeit muss ich einplanen?

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AUSVERKAUFT Release Planung 101

Robert Witoschek — Mon, 28 Nov 2022 16:22:45 +0000

Montag, 30 Oktober, 2023 - 14:00

House of Music, RAW Gelände, Revaler Str. 99, 10245 Berlin

Sprache:

Deutsch

Preis:

22 €

Du hast deine ersten Songs aufgenommen - aber was jetzt? Insbesondere vor dem Künstler-Debüt (aber auch bei jedem weiteren Release!) gibt es vieles, das man berücksichtigen sollte, um von Anfang an die Grundbausteine der Musikkarriere smart und nachhaltig zu legen. Doch was benötigt man - neben der Musik - so alles an Assets für einen erfolgreichen Release? Wie viel Zeit muss man einplanen und was für Ressourcen gibt es, die man nutzen kann, um bereits die erste Single zum Erfolg zu machen? Gemeinsam erstellen wir einen handfesten Plan und schaffen uns einen Überblick über all die Tools, die dabei helfen können, diesen und alle weiteren Releases erfolgreich in Angriff zu nehmen!

Release Termin festlegen und Zeitplan anlegen
Rechte / Splits zwischen den Beteiligten (ggf. vertraglich) klären
Song bei Verwertungsgesellschaften registrieren
Release Assets zusammenstellen (Liste als Freebie)
Vertrieb suchen (DIY vs. Label) + Song hochladen
Webseite / Relevante Social Media Profile erstellen / updaten
Liste an hilfreichen Tools rund um den Release
ggf. Merch vorbereiten (und in Druck geben)
ggf. Release Party planen (z.B. auch als Livestream)
Content vorproduzieren + Marketing / Promotion / Social Media Plan erstellen
Tag des Release: To Dos
Nach dem Release: Was gibt es in den Tagen / Wochen nach dem Release zu beachten?

Workshop

Vertrieb

Promotion & Marketing

Label & Verlag

Advanced

Beginner

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SOLD OUT Introduction to the "Music Business" for the DIY Artist

Robert Witoschek — Fri, 28 Oct 2022 15:48:33 +0000

Dienstag, 17 Januar, 2023 - 14:00 bis Dienstag, 31 Januar, 2023 - 18:00

House of Music, RAW Gelände, Revaler Str. 99, 10245 Berlin

Ran Nir

Sprache:

Englisch

Preis:

50 €

Short introduction:
This three parts workshop will guide you through the different elements that make up the music industry;
Labels, publishers, live agents.
As well as explain the flow of money to the artist and the assignment of rights to third parties (labels, publisher, GEMA etc).
It will clarify all the "lingo" used in the industry as well as every main aspect of each part of it. And will be you navigate that environment successfully.
To sum it up, this course will take the different pieces of the picture and put them together for you to have a full view.

FOR WHOM???

This course is for DIY artists (musicians, producers) as well as for people who are aspiring to get a start in the music business.

Great for beginners and intermediates, who want to expand their knowledge and knowhow.

You will be learning as well as participating in a debate and practical exercises.

WHAT DO I GET???

After this course you should be able to navigate your way through the industry with confidence and to realize better what is and isn't important to each and everyone of you according to your own personal career/aspirations.

3 Parts:

Part 1 - 17.01.2023 // 14-18hrs
Part 2 - 24.01.2023 // 14-18hrs
Part 3 - 31.01.2023 // 14-18hrs

Workshop

Artist Development & Management

Vertrieb

Steuern & Buchhaltung

Recht & Lizenzierung

Booking

Promotion & Marketing

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Donata Kramarz

Robert Witoschek — Mon, 10 Oct 2022 10:58:50 +0000

Artist Development & Management

With an extensive music industry background, Donata came up with the idea for MusiCoWomen while looking for greater independence, and diversity within this industry. A successful singer and songwriter, Donata is mostly known for her award-winning pop duo NOSOYO, scoring several hits, and collaborating with many other artists.

Kramarz

Alles, was Du über Music Supervision & Sync wissen musst

Robert Witoschek — Mon, 05 Sep 2022 07:36:37 +0000

Montag, 17 Oktober, 2022 - 14:00 bis 18:00

House of Music @ RAW, Revaler Str. 99, 10245 Berlin

Sarah Rimkus

Sprache:

Deutsch

Preis:

22 €

Mit Musik Geld verdienen - der Traum vieler. Aber man muss nicht immer auf der Bühne stehen. Sarah Rimkus erklärt euch, was ein Music Supervisor und Sync Manager macht, welche Kunden und Projekte er/sle betreut und wie ihr als Musiker*in, Songwriter*in oder Produzent*in im Bereich Sync Geld verdienen könnt.
Dieser Workshop gibt Euch einen Überblick über die Arbeit eines Music Supervisors und Sync Managers anhand einiger Fallbeispiele.
Wenn Du also Komponist*in, Produzent*in, Musiker*in, Songwriter*in, Sounddesigner *inusw. bist, und Dich für diesen Arbeitsbereich interessierst, bist Du bei uns richtig Wir freuen uns auch, wenn Ihr eigene Praxisbeispiele und Erfahrungen mit uns im Workshop teilt und diskutiert.

Inhalt:

Intro - Sarah Rimkus (Lebenslauf)
Was macht ein Music Supervisor und Sync Manager? - Musikproduktion? Sync & Lizenzierung? Kooperationen?
Branchen, potentielle Kunden (Werbeagenturen, Filmproduktionen, Regisseure, Freiberufler, Creative Directors...)
Wie fängt man an? Wie vernetzen?
Auftragsvergabe / Akquise
Honorar, Verhandlung, Budgetierung, Angebote
Kundenbudget: Welche Informationen brauche ich vom Kunden, um ein Angebot zu schreiben?
Die Kunst
Das Kundenbriefing
Der kreative Prozess - Musikrecherche für Moods oder Sync, Recherche Komponist/Musiker oder Rechteklärung Veröffentlichung
FALLSTUDIEN
Papierkram (GEMA, GVL, Anmeldungen, ...)
Vertiefung der Lernergebnisse anhand einiger konkreter Fallbeispiele
FRAGEN UND ANTWORTEN

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