Find your Audience! Public communication in 10 easy steps

Robert Witoschek — Tue, 15 Mar 2022 08:16:47 +0000

Monday, 11 April, 2022 - 14:00 to 18:00

House of Music @ RAW, Revaler Str. 99, 10245 Berlin

Language:

Englisch

Fee:

22 €

You’re a talented and hardworking artist hoping to become famous and rich. For that, you need to build an audience. In this workshop we will cover various strategies on how to establish your public presence and develop consistent public communication.

In this workshop we will engage with topics such as:

how to build your website/ what elements it should contain
what should be in your press kit
what social media you should be present on
which dedicated music platforms are appropriate for you
how to set up a newsletter and why you should have one
what other options for communications exist
how to find out where’s your audience
how to optimize/improve your efforts
what useful tools, services and methods will help you to be consistent

There will be enough space and time for asking questions and you will be provided with digital handouts for your reference.

This workshop will inspire you or teach you something whether you’re just starting up your musical career, experiencing first success or you’re a veteran within your genre.

After this workshop, you will be fully equipped to establish or improve your online presence. You’ll be able to decide which communication channels are best suited for you and how to use them correctly. Services and tools presented to you will help you to communicate with the public as smoothly as possible.

Workshop

Promotion & Marketing

communication

Community

Strategy

Audience

content

Beginner

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Career, Art & Audience - managing yourself as an independent musician (3-part-Course)

Robert Witoschek — Mon, 30 Nov 2020 11:09:06 +0000

Tuesday, 10 June, 2025 - 14:00 to Tuesday, 24 June, 2025 - 18:00

House of Music, RAW Gelände, Revaler Str. 99, 10245 Berlin

Gil Hockman

Language:

Englisch

Fee:

50 €

The modern music industry is a constantly changing environment, but whether you are dreaming of a full-time career in music, or you would simply like to develop a sustainable platform from which to create and promote your work, there are three areas that will always need your attention: your art, your audience, and yourself. This three-part workshop series will examine each of these areas, looking at high-level concepts that can guide you at any career level, as well as practical tips and tactics for DIY artists trying to establish themselves with an audience and within the music industry.

While some topics will overlap across the sessions, the three workshops are broadly broken down as follows:

Session 1 // 10.06.2025 2 pm : You (How to create appropriate goals, plans and mindset)

Session 2 // 17.06.2025 2 pm: Your Audience (How to identify, communicate with, and build your audience)

Session 3 // 24.06.2025 2 pm: Your Music (The practicalities of recording and releasing)

Workshop

Artist Development & Management

Promotion & Marketing